Four men’s basketball student-athletes at Ocean State University created a club card/flyer to promote an after-game party at a night club following the Superbowl in a few weeks. Student-Athletes are working with an entertainment company and will distribute the flyers on campus the next two weeks. All four student-athletes provided photos of themselves for use on the flyer to assist with promotions. The student-athletes did not think there actions were in violation of any NCAA Bylaws because one of the student-athletes paid for the creation of the flyer. Additionally, the student-athletes will not receive any compensation for event.
Is this a violation? Yes. NCAA Bylaw 18.104.22.168 states that after becoming a student-athlete, an individual shall not be eligible for participation in intercollegiate athletics if the individual:
(a) Accepts any remuneration for or permits the use of his or her name or picture to advertise, recommend or promote directly the sale or use of a commercial product or service of any kind; or
(b) Receives remuneration for endorsing a commercial product or service through the individual’s use of such product or service.
This is an actual fact pattern of a secondary rules violation posted on LSDBi.